Monday, December 15, 2008

Non – Residents to Help Kerala Tourism

News courtesy : Business standard dt 15/12/08

Synopsis: Small and medium entrepreneurs will get an opportunity to contribute to the tourism industry’s growth in Kerala, thanks to a unique initiative being kicked off by Kerala’s tourism department, Kerala Tourism, under the aegis of the Tourism Resorts Kerala Ltd…....an event in Kochi on December 23-24 to provide a platform for potential NRK Investors to com together and discuss and share project plans with the government. The response has been over whelming.

Aimed at channeling the money that might flow in from around 10 million NRKs into building tourism projects in Kerala, the Ente Nadu initiative is expected to bring in new investment in areas such as hill resorts, island resorts, farm tourism, medical tourism, wax museums, heritage museums, homestays, houseboats, ayurveda centres etc.

The 148 projects already submitted are of resident entrepreneurs, which would fall under the latter category.

As many as 374 registrations have been made for the summit in Kochi, he said. As many as 239 are from other countries.

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